Bates Research - 05-24-18

FINRA Rolls Out Proposal for High Risk Brokers, Addresses Examination Enhancements

 

FINRA issued a series of significant proposals over the past few weeks that would 1) reinforce certain firm supervisory obligations concerning associated persons with a history of past misconduct, 2) impose new restrictions on member firms that hire or employ high-risk brokers and 3) revise quantitative suitability standards. These proposals have significant implications going forward. Comments are due at the end of June. These and other issues were discussed at FINRA’s 2018 Annual Conference this week in Washington, D.C. Here are some of the highlights.

FINRA Proposes Guidance on Enhanced Supervision

In Notice 18-15, FINRA provided guidance to firms on implementing heightened supervision for associated persons with a history of past misconduct. The guidance explains how firms should tailor their supervisory procedures in order to catch and deter any recurrence of an individual's past actions. FINRA stated that this guidance is one of “several FINRA initiatives focused on associated persons …. that pose a risk to investors and the firms that employ them.” As such, the guidance is intended to be considered in light of “a combination of guidance, rule changes, and FINRA examination and surveillance programs.”

In the new guidance, FINRA stresses that an effective heightened supervision program should include several elements. FINRA expects: experienced principal oversight of identified associated persons who have a history of misconduct, appropriate training for the individual (and principal), and written notifications about the plan to both the associated person and principal. FINRA also expects there to be routine and periodic evaluations of supervisory procedures to ensure they are appropriately tailored for each identified associated person. To that end, FINRA issued a warning, stating: “the failure to assess the adequacy of its supervisory procedures in light of an associated person’s history of industry or regulatory-related incidents would be closely evaluated in determining whether the firm itself should be subject to disciplinary action for a failure to supervise…”

The proposed supervisory guidance references the simultaneously-issued proposed regulations on high risk brokers (see below) and anticipates considerations being undertaken by the SEC’s proposed Best Interest Rule. (See Bates Group review here and here)

More on Supervision from the Annual Conference

At this week's conference, FINRA representatives offered additional insight on heightened supervision. In a session on “Exam Findings for Medium/Large Firms,” FINRA representatives underscored the importance they place on Supervision and Exception Reports. In particular, FINRA representatives stated that they will look at whether an Exception Report highlights a particular activity and whether or not a supervisor is escalating the matter up the chain or not. Consistent with the proposals, FINRA representatives stated their intention to focus on centralized supervisory functions and whether individuals have the correct experience and knowledge base.

FINRA Proposes Strengthening Oversight of High Risk Brokers

In Notice 18-16, FINRA proposed a set of rule amendments to enhance its oversight and control over employers and high risk brokers. The amendments would affect FINRA rules on disciplinary proceedings and disciplinary review processes, eligibility proceedings, broker check disclosure and membership proceedings. Here are some specifics:

FINRA proposes to allow a Hearing Panel to impose conditions or restrictions on the activities of member firms and brokers while a disciplinary proceeding is on appeal to the National Adjudicatory Council (NAC) and to require member firms to adopt heightened supervisory procedures during the appeal process.

The proposal requires member firms to adopt heightened supervisory procedures for brokers during a statutory disqualification period while an eligibility request is under review. As explained in the Notice, events triggering statutory disqualification include certain misdemeanors and all felony criminal convictions for a period of 10 years from the date of conviction; temporary and permanent injunctions (regardless of their age) involving a broad range of unlawful investment activities; bars (and current suspensions) ordered by the SEC or a self-regulatory organization (SRO); and findings that a person willfully has made or caused to be made false statements of a material fact to an SRO. A person who is subject to a statutory disqualification may seek to enter, reenter, or in the case of incumbents, continue in the securities industry. FINRA also filed a proposed rule change SR 2018-018 increasing the fees for statutory disqualified applications, effective May 30, 2018.

The amendments would also require disclosure of the status of a member firm as a “taping firm.” FINRA rules require a recording of registered persons by certain firms. Further, the proposed amendments would require member firms to notify FINRA when “a natural person” seeking to become an “owner, control person, principal or registered person of an existing firm,” has had a final criminal action or two or more final “adjudicated discloser events” in the prior five years.

FINRA Proposes to Revise Proof Required in Quantitative Suitability Cases

In Notice-18-13, FINRA proposed rule changes that would revise the required legal elements necessary to prove churning or excessive trading (quantitative suitability) in a customer’s account. Currently, an investor must prove that the trading in an account was recommended by the broker, that the broker was “in control” over the account, and that the trading was excessive in light of the customer’s trading profile. The proposed revision removes the “control” element required to prove a violation. The proposed revision would not change the obligations to prove that the suspect transactions were recommended and that the level of trading was excessive and unsuitable given the customer’s investment profile.

FINRA argued that “because [it] must show that the broker recommended the transactions … culpability for excessive trading will still rest with the appropriate party even absent the control element.”

FINRA asserted further that it “is concerned that the control element serves as an impediment to investor protection and an unwarranted defense to unscrupulous brokers.”

Additional Takeaways from the 2018 Annual FINRA Conference

In remarks at the Annual FINRA Conference, President and CEO Robert Cook described the need to change the risk-based examination process, acknowledging that “our [FINRA] exams run too long and back up to the next exam.” He reported that the “in-depth exam program will be tailored to the depth and size of firm” and said “the riskiest will be reviewed annually.” Mr. Cook also stated that FINRA has been developing a "risk based monitoring program” to further address company concerns including concerns about high risk brokers. He shared feedback from FINRA 360 Roundtables on enhanced compliance tools and greater communications support for small firms. Mr. Cook also emphasized the importance of keeping the lines of communication open with members.

Michael Solomon, Senior VP and Senior Regional Director for FINRA also weighed in on examination issues. In a conference session on medium/large firm examination deficiencies, Mr. Solomon reported that examinations will utilize nine risks factors which are "most salient for firms, including: segregation of assets, operations, market risk, credit risk, liquidity, accuracy of capital, money laundering, sales risk, fraud and deception.” Solomon noted that FINRA will use the nine risk factors to assess every firm "so that there is consistency nationally."

Conclusion

FINRA’s three Notices are part of a coordinated effort to strengthen the organization’s hand in dealing with a small percentage of bad actors that have a disproportionate impact on investors. The implication of these proposals, as confirmed by FINRA representatives at the annual conference, is that FINRA intends to be much more proactive in holding firms accountable for their associated persons. Comments are due by June 29. 

 

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